How did we ever survive without it...
Following his fourth win at the Crankworx Red Bull Joyride, you would expect Brandon Semenuk to commemorate with a pretty special product. What could it be? A custom Trek Ticket? A crazy edit from the C3 project riders? Some never-before-seen RockShox tech? Nope, it’s some pants … We’ll keep this one brief.
Brandon has teamed up with underwear company MyPackage to bring out the MyPackagexBrandonSemenuk. There’s not necessarily any features that make them slopestyle specific, but Brandon has had input on the pantastic custom grey, white and red colour scheme. While we’re sure this is guaranteed get the crowds going wild when they’re sticking out of your low-slung skinny jeans, but we don’t see what’s wrong with a nice, padded inner-short.
MyPackage claims that it makes the best underwear in the world, while we’re not sure that we’ll ever be able to verify this, we’re sure that they’ll cover Semenuk for all kinds of skids…
Thankfully, the announcement of the boxers does come with a pretty cool video of Brendan tearing up a pumptrack in British Colombia. As ever he flows with a style that’s smoother than a kashima stanchion while throwing down some techy tricks. We especially admire his trail transport – a moped complete with bike rack.