Seriously
Don’t ask us how we found this out, but… A porn website has sponsored a mountain bike team for 2016.
xHamster.com announced in a blog today that it will be supporting the Italian Promosport Racing team for 2016.
The Italian team was formed three years ago and has both downhill and cross country racers. It has mainly competed in domestic competitions such as Italian Cup and Italian Championships.
xHamster says: “We tend to believe that cycling, as xHamster, is all about passion, commitment and a great deal of teamwork. It`s about accepting the challenges and exceeding the limits, while working in a team of professionals whom you can undoubtedly trust. That`s the reason why we stand behind the sponsorship of Promosport Racing team”
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Federico Silvi, Promosport Racing team`s Vice President said, “It takes a viable brand for a viable team, and we couldn`t expect a better adding for season 2016! We are incredibly excited to have xHamster among our main sponsors”
The team will be taking on the motto: “just bikes no bullshit” that mirrors xHamsters slogan “just porn, no bullshit”.
We’ll keep an eye on how the partnership develops throughout the team’s season but we’re sure that wherever they ride they’ll be a hard act to follow.